Become a CROSSTAC Dealer
CROSSTAC wasn’t built by a marketing department. It was built by shooters.
Since 2007, we’ve been designing gear around problems we actually encountered on the range, in competition, and in the field. That approach has earned CROSSTAC a strong reputation among serious shooters. We’re not a big discount brand selling imported gear. Our products carry weight with shooters who care about American-made quality, durability, and gear that actually works.
We’re looking for brick-and-mortar dealers who serve that same customer and want products with real credibility behind them. If that sounds like your business, we’d like to work with you.
Why Carry CROSSTAC?
Products That Aren’t Just More of the Same
The shooting industry has no shortage of copycat products and generic accessories. We’ve spent years developing products around problems we actually encountered on the range, in competition and in the field. That gives CROSSTAC dealers something different to offer—and something worth explaining to the customer standing across the counter.
Made in the USA
Our products are designed, sewn and manufactured here in the United States. That matters to us, and we know it matters to many of your customers.
Established Since 2007
CROSSTAC isn’t a new brand trying to figure out the shooting market.
We’ve been designing and selling shooting gear for what seems like forever, and our products are used by competitive shooters, hunters, law enforcement, military personnel and serious recreational shooters.
Built for the Customer Who Actually Uses Their Gear
Our customers tend to care about details. They notice how a bag squeezes, how a mat folds, how a case carries, how a sling adjusts and whether something actually works once they get it to the range. Those are exactly the customers we design for.
Support From People Who Know the Products
We’re a small American company. If you have a question about a product, application or customer issue, you’re dealing with people who actually know the gear.
Who We’re Looking For
The CROSSTAC dealer program is primarily designed for established brick-and-mortar retailers serving the shooting, hunting and firearms market.
Good fits include:
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Firearms retailers
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Precision rifle and competition-focused shops
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Sporting-goods stores
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Shooting ranges with retail operations
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Gunsmiths with a physical retail storefront
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Tactical and law-enforcement equipment retailers
A Federal Firearms License is preferred, but not required for every type of dealer. A current resale certificate is required.
Dealer Program Requirements
We try to keep the program straightforward.
Opening Order Minimum
$500
Reorder Minimum
$250
MAP Policy
CROSSTAC Minimum Advertised Price is 8% below MSRP.
Online Sales
Approved dealers may sell CROSSTAC products through their own company website.
Sales through Amazon, eBay, Walmart Marketplace or other third-party marketplaces are not permitted unless specifically authorized by CROSSTAC in writing.
Payment Terms
Initial dealer orders are paid by credit card. Established dealers may apply for credit terms by completing a separate CROSSTAC credit application.
Dealer Ordering
A dedicated CROSSTAC B2B ordering portal is coming soon.
In the meantime, approved dealer pricing will be attached to your established CROSSTAC customer login so you can order directly through our website.
Ready to Become a CROSSTAC Dealer?
You can download the dealer application and send it back to us with your resale certificate and, if applicable, a copy of your FFL.
[DOWNLOAD DEALER APPLICATION — PDF]
[DOWNLOAD DEALER APPLICATION — WORD]
What Happens Next?
We’ll review your application and verify your business information.
If approved, we’ll establish your dealer account and provide ordering instructions. Until the new CROSSTAC B2B portal is available, your dealer pricing will be connected to your approved CROSSTAC website login.
Have a question before applying?
Contact us at orders@crosstac.com.